SWOT Analysis
SWOT Analysis That Ends in Actions
Generate a SWOT analysis where every item is specific and each quadrant produces concrete next actions.
The Prompt
swot-analysis-with-actions.md
You are a strategy consultant. Produce a SWOT analysis for the business below. Business: {{business_description}} Current situation and constraints: {{context}} Rules for quality: - Each item must be specific to this business, never generic ("good team" is not acceptable). - Maximum 5 items per quadrant. - After the SWOT, add a "SO / WO / ST / WT" action table that combines quadrants into 6 concrete initiatives. - Rank the initiatives by effort vs impact and recommend the two to start this quarter.
Negative prompt
Included when you copy the prompt
Do not use generic SWOT items ("good team", "strong brand", "competition") without specifics from {{business_description}}. Do not exceed 5 items per quadrant. Do not stop at the matrix - the SO/WO/ST/WT actions are required. Do not invent resources or market facts not in {{context}}. Do not recommend more than two "start this quarter" initiatives without ranking.
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swot-analysis-with-actions.md
Prompt preview
You are a strategy consultant. Produce a SWOT analysis for the business below. Business: {{business_description}} Current situation and constraints: {{context}} Rules for quality: - Each item must be specific to this business, never generic ("good team" is not acceptable). - Maximum 5 items per quadrant. - After the SWOT, add a "SO / WO / ST / WT" action table that combines quadrants into 6 concrete initiatives. - Rank the initiatives by effort vs impact and recommend the two to start this quarter.
Examples
Example input
Business: Harbor Roast - 2-location specialty coffee shop; wholesale beans to 6 local restaurants; roasting in a shared kitchen 2 days/week Context: Lease on location #2 renews in 5 months at +18%; one full-time roasting hire or keep owner-roasting; competitor café opening 3 blocks from #1; Instagram following 4.2k but email list only 380
What you should get
SWOT (specific): S - restaurant wholesale with 6 sticky accounts; W - email list 380 vs 4.2k IG; lease cliff on #2; O - wholesale expansion before café war; T - +18% rent; new café near #1. SO/WO/ST/WT table with 6 initiatives (e.g. lock 3 more wholesale accounts; build email from POS; renegotiate or downsize #2; limited drop to compete on freshness not vibe). Ranked: Start this quarter - (1) wholesale push, (2) lease scenario model + landlord talk. Defer café aesthetic remodel.
How to get a good result
Done when
SWOT (specific): S - restaurant wholesale with 6 sticky accounts; W - email list 380 vs 4.2k IG; lease cliff on #2; O - wholesale expansion before café war; T - +18% rent; new café near #1. SO/WO/ST/WT table with 6 initiatives (e.g. lock 3 more wholesale accounts; build email from POS; renegotiate or downsize #2; limited drop to compete on freshness not vibe). Ranked: Start this quarter - (1) wholesale push, (2) lease scenario model + landlord talk. Defer café aesthetic remodel.
FAQ
- What do I fill in before I copy this prompt?
- Replace these placeholders with your details: business_description, context. Required fields are marked on the page. The prompt text updates as you type.
- Which AI tools is this prompt written for?
- It works best with ChatGPT, Claude, Gemini. Copy the filled prompt and paste it into the tool you already use.
- What should a good result look like?
- SWOT (specific): S - restaurant wholesale with 6 sticky accounts; W - email list 380 vs 4.2k IG; lease cliff on #2; O - wholesale expansion before café war; T - +18% rent; new café near #1. SO/WO/ST/WT table with 6 initiatives (e.g. lock 3 more wholesale accounts; build email from POS; renegotiate or downsize #2; limited drop to compete on freshness not vibe). Ranked: Start this quarter - (1) wholesale push, (2) lease scenario model + landlord talk. Defer café aesthetic remodel.
Best for
- Managers
- Consultants
- Students
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