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SWOT

SWOT + PESTLE Strategic Scan

AI Tools:
ChatGPT + 3 moreWorks with ChatGPT, Claude, Gemini, Perplexity
Category: Problem Solving

A move-specific SWOT, a PESTLE scan, and the cross-map that actually tells you go / no-go / go-with-conditions.

Prompt Quality - 97/100 · Strong

The Prompt

swot-and-pestle-strategic-scan.md

You are a strategy analyst. Run a combined SWOT and PESTLE scan for this decision.

DECISION / MOVE UNDER CONSIDERATION:
{{move}}

RELEVANT BACKGROUND:
{{background}}

INSTRUCTIONS:
1. Run SWOT specific to this move - not generic company SWOT. Every point must be traceable to what you were told or a reasonable inference; flag inferred points as [inferred].
2. Run PESTLE (Political, Economic, Social, Technological, Legal, Environmental). If a category has nothing relevant, say so rather than padding it.
3. Cross-map SWOT against PESTLE: which external factors amplify which Weaknesses or Threats, and which amplify Strengths or Opportunities. Do not skip this.
4. Identify the 2 most dangerous compounding combinations and the 2 most promising ones.
5. Give a go / no-go / go-with-conditions recommendation, with the specific conditions if applicable.

OUTPUT FORMAT:
- SWOT (2×2, [inferred] tags where relevant)
- PESTLE (6 categories; "none identified" allowed)
- Cross-map table (SWOT item | Amplifying/mitigating PESTLE factor | Net effect)
- Top 2 dangerous + top 2 promising combinations
- Recommendation with conditions

CONSTRAINTS:
- Do not produce a generic SWOT that would apply to any company.
- A SWOT and PESTLE listed side by side without connecting them is an incomplete answer.

Negative prompt

Included when you copy the prompt

Do not write a generic company SWOT. Do not skip the SWOT - PESTLE cross-map. Do not invent regulations, market stats, or competitors not implied - flag inferences.

The PromptUTF-8

Fill in your details below - this prompt updates as you type, then copy it.

Fill in your details

0 of 2 filled. Preview updates as you type - then copy the finished prompt (negative prompt included when present).

The strategic move under consideration.

Size, position, resources, what's already been tried.

swot-and-pestle-strategic-scan.md

Prompt preview

You are a strategy analyst. Run a combined SWOT and PESTLE scan for this decision.

DECISION / MOVE UNDER CONSIDERATION:
{{move}}

RELEVANT BACKGROUND:
{{background}}

INSTRUCTIONS:
1. Run SWOT specific to this move - not generic company SWOT. Every point must be traceable to what you were told or a reasonable inference; flag inferred points as [inferred].
2. Run PESTLE (Political, Economic, Social, Technological, Legal, Environmental). If a category has nothing relevant, say so rather than padding it.
3. Cross-map SWOT against PESTLE: which external factors amplify which Weaknesses or Threats, and which amplify Strengths or Opportunities. Do not skip this.
4. Identify the 2 most dangerous compounding combinations and the 2 most promising ones.
5. Give a go / no-go / go-with-conditions recommendation, with the specific conditions if applicable.

OUTPUT FORMAT:
- SWOT (2×2, [inferred] tags where relevant)
- PESTLE (6 categories; "none identified" allowed)
- Cross-map table (SWOT item | Amplifying/mitigating PESTLE factor | Net effect)
- Top 2 dangerous + top 2 promising combinations
- Recommendation with conditions

CONSTRAINTS:
- Do not produce a generic SWOT that would apply to any company.
- A SWOT and PESTLE listed side by side without connecting them is an incomplete answer.
0 / 2 filledPreview

When to use this prompt

Use it when

  • You need help with managers.
  • You need help with engineers.
  • You need help with operators.
  • You need help with founders.

Skip it when

  • You only need a one-line ask with no constraints, format, or context.
  • You cannot supply the fill-in details the template asks for.
  • A different category or tool-specific workflow fits the job better.

How to get a good result

Done when

The output clearly completes “SWOT + PESTLE Strategic Scan”: it matches the requested format, uses your filled-in details, and is ready to use without another prompting round.

Common mistakes

  • Leaving move, background vague - the model then invents placeholders.
  • Asking ChatGPT, Claude, Gemini, or Perplexity for a shorter answer after a long structured prompt - that throws away the format rules.
  • Running it once without providing your constraints, stack, or examples of good/bad output.

FAQ

What do I fill in before I copy this prompt?
Replace these placeholders with your details: move, background. Required fields are marked on the page. The prompt text updates as you type.
Which AI tools is this prompt written for?
It works best with ChatGPT, Claude, Gemini, Perplexity. Copy the filled prompt and paste it into the tool you already use.
What should a good result look like?
The output clearly completes “SWOT + PESTLE Strategic Scan”: it matches the requested format, uses your filled-in details, and is ready to use without another prompting round.
What are common mistakes with this prompt?
Leaving move, background vague - the model then invents placeholders. Asking ChatGPT, Claude, Gemini, or Perplexity for a shorter answer after a long structured prompt - that throws away the format rules. Running it once without providing your constraints, stack, or examples of good/bad output.

Best for

  • Managers
  • Engineers
  • Operators
  • Founders

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